I Was Paying for 5 Health Apps That Couldn't Share a Single Data Point. So I Built One.
By Alex Braga, Founder of Nutrify AI
I'm launching Nutrify AI on Product Hunt today. If you've ever rage-quit a calorie tracker or wondered why your fitness app has no idea you slept terribly last night, this was built for you. Drop us an upvote and I'll tell you the full story.
How I Ended Up With 5 Health Apps and Worse Decisions
Last year I was spending about £45/month on MyFitnessPal, Headspace, a macro tracker, a workout app, and a sleep tracker. My calorie data lived in one app. My workout data lived in another. My coaching app had no idea what my sleep looked like.
I had more health data than ever. And I was making worse decisions because of it.
The nutrition app told me to eat 2,200 calories. The fitness app didn't know I'd skipped two workouts. The coaching app gave me the same generic advice it gives everyone. Nothing connected. Nothing adapted.
I cancelled all five on the same day. That was the day I started building Nutrify AI.
What Using Nutrify AI Looks Like
Forget the feature list for a second. Here's what actually happens when you use it.
You take a photo of your lunch. Nutrify tells you it's 640 calories, 38g protein, and that you're 15g short on fibre for the day. Your AI coach notices you've been low on iron for a week and suggests adding spinach to tomorrow's smoothie. Your evening workout adjusts because you under-ate today.
That's not five apps. That's one conversation across your whole health picture.
The AI Meal Scanner
Point your phone at any plate. Get calories, protein, carbs, fats, and micronutrients in seconds. No typing "medium banana" into a search bar. No scrolling through 47 variations of "chicken breast." This alone saves about 10-15 minutes a day compared to manual logging in MyFitnessPal or Lifesum.
The AI Health Coach
This isn't a chatbot that tells you to "drink more water." It learns from your actual patterns. Having a rough week? It adjusts your targets. Crushing your protein goals? It pushes you further. Think of it as a PT, nutritionist, and accountability partner rolled into one, minus the £50/month price tag.
AI Nutrition Tracking, Fitness, and Wellbeing
Full macro and micro tracking with dashboards that show trends over weeks and months. Workout tracking that connects to your nutrition data. Sleep, hydration, mood, energy. All in one view. Because your body doesn't separate these things, so your app shouldn't either.
The Feature I Built for Fun That People Use the Most
Roast My Plate was supposed to be a side project. Upload a photo of your meal. The AI scores it out of 100 with savage commentary.
My sad desk lunch got a 34/100. The comment: "This plate is beige. Your ancestors would weep."
People screenshot their scores and challenge their friends. Someone got a 12/100 for a bowl of cereal at 11pm and posted it everywhere. It's become the feature that doesn't feel like a health app feature. And beyond the roasting, it gives you three real tips to improve your meal.
Try it free right now: nutrify.info/roast-my-plate. Then come back and upvote us if your meal scored higher than mine.
Why I Didn't Just Improve One of the Existing Apps
I get asked this a lot. "Why not just make a better calorie tracker?"
Because the problem isn't any single app. The problem is fragmentation. When your nutrition app doesn't know about your workouts, it can't adjust your calorie targets. When your fitness tracker doesn't know about your sleep, it can't explain why your performance dropped. When nothing talks to each other, you're guessing.
How Nutrify AI Compares to MyFitnessPal, Noom and Lifesum
Most people I talk to run some version of this stack: MyFitnessPal for food logging, Noom for coaching, Fitbit for fitness, maybe Headspace for mindfulness. Four apps, roughly £30-50/month combined, and none of them share a single data point.
Nutrify AI puts nutrition, fitness, sleep, hydration, mood, and coaching in the same system. The AI sees everything and adapts to you. Not to a demographic. Not to an average. To you.
Who Actually Needs This
If you've downloaded MyFitnessPal, tried Noom, experimented with a workout tracker, and none of them stuck because none of them did enough on their own. That was me.
If you're a busy professional who doesn't have 20 minutes to log food in one app, check workouts in another, and review coaching tips in a third. You want one thing that works.
If you want AI that's more than a gimmick. Real AI that learns your patterns, scans your food instantly, and coaches you based on your actual data. Not a chatbot wearing a lab coat.
If you just want to see how your meals score. Seriously, try Roast My Plate. It's free and genuinely addictive.
Pricing and Availability
Nutrify AI is live now at nutrify.info. Mobile apps for iOS and Android are coming.
Roast My Plate is completely free. The full app has a free tier with core features and a premium tier for advanced AI coaching and analytics.
Join the waitlist for early access
What's Coming Next
Wearable integrations (Apple Watch, Fitbit, Garmin). AI-generated weekly meal plans. Smart grocery lists built from your meal plans. Social features so you can challenge friends and compete on leaderboards. Recipe suggestions based on what's in your fridge.
We're just getting started.
We're Live on Product Hunt Right Now
If you've ever rage-quit a calorie tracker or wondered why your fitness app doesn't know you slept terribly last night, this is the app I wish existed when I was juggling five of them.
Vote for Nutrify AI on Product Hunt
Try Roast My Plate on your next meal. Tell us your score in the PH comments.
P.S. If your Roast My Plate score is under 30, I won't judge. Mine was 34.
Nutrify AI — the all-in-one AI nutrition tracker, meal scanner, and health coach. Stop juggling 5 health apps.
